Just because you targeted healthcare as your first industry for sales leads does not mean your medical device can be limited to it. In fact, try this little thought experiment. Look at the wheel. All by itself.
In the energy industry, generating sales leads can be just as hard as generating an entirely new source of power. However, when you are a company that is trying to revolutionize the industry and make for a cleaner world, getting sales leads should be a start (if not simply for the sake of getting more attention).
Successful lead generation can attract customers of all types be they good or bad. While it is the ideal to always focus on the customer, that does not mean your customers are gods (in fact, even the gods of myth are not all so kind).
Whether it is telemarketing or advertising, you have probably been charged with lack of originality at some point. And most likely, this charge comes from the fact that you just stick to memorizing scripts.
If you have your own inside sales team, you are going to need to make sure that your team always has a list of people to call. Inside sales involves heavy use of the phone either for cold calling or B2B telemarketing purposes, as such it is important that your team always have qualified business leads.
There is no shortage of controversy surrounding offshoring. But when it comes to things like offshore telemarketing or online advertising, critics and skeptics make the mistake of painting with a broad brush.
It sounds crazy but there are many ways that lead generation can cause you to develop a split identity. It might not be just two but even three, four, or seven! There are ju
There comes a time when your company will experience a mass decline in clients. A common anomaly that would cause this travesty is for your business to have a severe lack of qualified sales leads. Being unable to get suitable clientèle interested in purchasing your products and services will stunt company growth.
Many an entrepreneur or business owner (especially young ones) dread telemarketing. The many parodies and negative reactions that stigmatize the process are only first on the list of reasons why everyone avoids it.
Not all sales leads result in you in working with small to medium practices. Some of them can lead to projects of such grand scale that you will find yourself working with other companies, even competitors, all in order to complete.
So has lead generation through telemarketing really gone stale? Well, we don't think so because it still holds much power and when used the right way can help to close leads generated through online marketing.
Fear may be portrayed negatively at times but it can also be a lifesaver when viewed in the right context. And when you generate sales leads, you need to take that context into account.